I am Virpi Kalevo and I’m glad you are here. Briefly put: I am a human being who constantly questions things around me, I am very curious about life and its phenomena and a learner for life. Holistic wellbeing is my passion, I’m interested in humanity and the human mind, the mind-body connection and how our thinking creates our reality and affects our physical body, leading to diseases when we live against our true purpose.

I have always been interested in the human mind and people’s behavior. Psychology has always intrigued me but I found myself studying business management, however, not surprisingly I was drawn to human resource management. For over 17 years I worked with different people, cultures, and varied HR processes and saw concretely how under the almost same circumstances some got exhausted and some were just fine. Organizations do a lot for wellbeing at work, but in the end, it comes down to the individual. An additional challenge is brought by the fact that there is a need for constant innovation and new ways of doing things. However, when people are in a constant hurry and stress, there is hardly any room for new thinking.

Some years ago, when I first bumped into the principles of mind (Three Principles), pieces of the puzzle started to fit together. I still remember my first reaction: “Why hasn’t anyone told me about this before?” I had done my share of learning different techniques to “control/ease” the mind like mindfulness, NLP, positive psychology, stress-reduction techniques, etc. but none of them ever seemed to explain it all and did not bring permanent results. And then I found it, the missing piece: we create all our experience via our thinking, we just innocently blame the outside world for causing us bad feelings and suffering. I used to live under constant stress, multitasking, feeling overwhelmed by all the work that still needs to be done. I no longer experience chronic stress or worry about the future. It makes no sense when I realized I’m doing it for myself. I also realized that I am so much more than my thinking: I’m able to observe it and thus detach from it. And when the unnecessary, burdening thinking started to fall off, it freed up space for creativity and new thinking.

The mind-body connection started to become clear after my own personal experience, as well as through further studies. We cannot see our thinking, but our body reacts to it constantly and gives us feedback with various symptoms. Modern medicine rarely sees the connection between the mind and the body, although the impact of stress on the overall health has been recognized. Many other medicinal systems, such as homeopathy and Chinese medicine, see the person as a whole and aim to treat the cause, not the symptoms. My personal healing journey with the help of homeopathy forced me to seek more information and opened up a completely different world. A world that is based on solid principles and natural laws. 


I’ve been working in varied HR positions since 1998. I have worked with all HR processes, also created a HR department from scratch and I’ve also had the privilege to be a supervisor and watch the growth of my team members. For the last 8 years, I was the head of the HR department in the Finnish subsidiary of an international company and I was responsible for HR in multiple countries.

I have worked in R&D organizations as well as sales organizations, in domestic and global organizations. I’ve been part of a management team and know the pressure on that level.  I know the challenges of today’s work life and the demands it puts on people. For years, I have searched for tools to help people with stress and burnout, at the same time knowing that there are certain things in business which you cannot change and it all comes down to the individual.

When I heard about the principles behind the human mind and experienced myself the impact of understanding them, it was clear to me that this is what the work life so desperately needs right now. I studied to become a facilitator and now it’s the time that others will learn about this too. My goal is to help entrepreneurs and organizations thrive and this understanding is key to that.

At the same time, I want to help and support everyone, that struggles with their wellbeing and health or want to take preventive action in order not to get sick or exhausted. For this reason, I also do individual wellbeing coaching and 3P mentoring. 

More detailed information about my experience and education can be found on my LinkedIn profile


Leadership development and coaching, wellbeing at work, recruitment, induction, training, employment issues and employment law, talent management, performance management, other HR processes. Areas that I have especially enjoyed are coaching managers, recruiting staff and wellbeing at work.

I have coached leaders at different levels of the organization and in different cultures, as well as my own team.  Coaching is fascinating as it brings insights and something new is always created. It’s magic! I am a Results Trained Coach and among other things, utilizing the brain-based coaching approach in my work.

I have trained managers and personnel throughout my career. I find group/team training especially powerful as in that we can dig much deeper. People learn from each other and insights are created via the group interaction.

My own experience as a manager and executive has brought me the valuable understanding of the challenges in top management, and the varied, ever-changing expectations put on leaders. The importance of diversity and understanding the strength of different opinions and separate realities is one of the main themes in my training. My experience as a member of the management team has given me the understanding of the pressure and responsibility of top management and the support needed.

My curiosity has driven me to study different kinds of things related to wellbeing. I am continuously learning about the mind, mind-body connection, effects of nutrition, holistic and complementary ways for healing etc. My broad view on wellbeing helps my clients to see that there is always a wise message behind any symptom and the mind-body connection is a key to understanding chronic diseases.

A deep realization of the nature of the human mind shook my world and change the direction of my life. A coach can only coach others to the extent she sees things. My view on life has completely shifted and when the understanding and the level of consciousness has started to open up, there is no turning back. I want to support others to look into the same direction and to realize that we are so much more than the identity we have created for ourselves. 

I feel that my special strength is in identifying and helping the other person to realize his/her unique strengths and natural abilities, and the best way/career to apply those.  I’ve interviewed thousands of people and identified potentials to progress in their careers.  That has given me a strong ability to coach the person to see where she/he shines and is able to fulfill her/his purpose. A sense of meaningfulness is a key factor of wellbeing, thus it is important how you spend your days.


Master of Science (Organizations and management) 1999
HR Executive Program 2008
HBDI Certified 2015
Psychokinesiologist 2015

Three Principles Facilitator 2016
Further Qualification for Entrepreneurs 2016
Results Certified Coach (Brain-based Coaching) 2017
TSHHom. (Classical Homeopath) 2018